IQOS is a new alternative to smoking. Heating tobacco, as opposed to burning it, is what differentiates us from conventional cigarettes. Heating tobacco releases the true taste of real tobacco with 95% reduced risk as compared to smoking regular cigarettes.


Less Harmful

IQOS generates on average 95% less harmful chemicals compared to cigarettes.*

* Source: Average of the reductions in the concentrations of a broad range of harmful and potentially harmful chemicals measured in the IQOS aerosol compared to those measured in the smoke of more than 1,600 cigarette brands in over 40 countries between 2008 and 2017. Aerosol and smoke collections performed under the Health Canada Intense machine-smoking regime. Reduction calculations exclude nicotine.


Heat not Burn

Heating tobacco generates a nicotine-containing vapour. Because the tobacco is heated and not burnt, the levels of harmful chemicals are reduced compared to cigarette smoke by 95%.


No Smoke

IQOS does not burn tobacco, so no smoke is produced. Heating tobacco produces an aerosol that differs from cigarette smoke.


To help you start your journey with IQOS, we are offering some great bundle deals on all of our IQOS Kits.

The NEW IQOS 3 Starter Kit includes:

One IQOS 3 Kit, which includes an IQOS Holder and all the tools you need to clean and charge your IQOS. Choose from four beautiful colours.

3 packs of your choice of HEETS - choose from Amber, Turquoise, Yellow, Sienna or Blue.